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Webinar on evaluation of EU Diet, Physical Activity and Health platform available on www.eufic.org

The European Food Information Council (EUFIC) has produced a comprehensive webinar of the session it co-organised with DG SANCO at the 2nd World Congress of Public Health Nutrition in Porto, Portugal, 25 September 2010, concerning the Evaluation of the EU Platform for Action on Diet, Physical Activity & Health, 5 years on.
 
European Food Information Council (EUFIC), Brussels, 29 November 2010: In 2005, the European Commission created the EU Platform for Action on Diet, Physical Activity & Health bringing together a variety of concerned stakeholders and challenging them to respond to the rising tide of obesity and diet-related disease in Europe. The novel approach provides a forum for European organisations to commit to tackling disturbing trends in European consumers’ diets and physical activity. The 32 member platform comprises organizations with widely different interests including public health NGOs; consumer and physical fitness groups; food, drink and catering industries; several Member States; and observers including the World Health Organization (WHO) and the European Food Safety Authority (EFSA). 
 
The Platform recently underwent a comprehensive 5-year evaluation that highlights several Platform achievements, while emphasizing remaining challenges. Highlights include engaging constructive dialogue among previously antagonistic stakeholders, tabling almost 300 member commitments towards tackling obesity, and impacting international diets with food and drink reformulations and restrictions on advertising to children. However, challenges remain with increased dialogue not necessarily translating into greater trust, and critics point out a resource imbalance among non-profit and for-profit stakeholders (review EUFIC’s 12 July 2010 press release concerning the Platform evaluation).
 
Robert Madelin, current Director General of the European Commission’s DG Information Society and Media (DG INFSO), past Director General of DG Health and Consumers (DG SANCO) and previous chair of the EU Platform on Diet, Physical Activity and Health, reflects on the past 5 years of the novel multi-stakeholder approach. In this session, participants from NGO groups, health care organisations and industry debate the Platform’s opportunities and challenges and consider the impact of such a multi-stakeholder platform on public health nutrition.
 
 
Reference:
 
Wills, J (2010) Experiences of multi-stakeholder platforms: evaluation of the EU Platform for Action on Diet, Physical Activity and Health, five years on. Public Health Nutrition 13:9A p12.
 
Click here to access the EU Platform’s 5 year evaluation documents on the Europa.eu website.
 
About EUFIC:
The European Food Information Council (EUFIC) is a non-profit organisation which provides science-based information on food safety & quality and health & nutrition to the media, health and nutrition professionals and educators, in a way that promotes consumer understanding. EUFIC receives funding from companies in the European Food and Drink sector, and from the European Commission on a project basis.
 
For media enquiries about EUFIC, contact Philip Springuel, Director of Communications on +32 2 506 89 89 or e-mail: philip.springuel @ eufic.org
 

ÜBER EUFIC
EUFIC, das Europäische Informationszentrum für Lebensmittel, ist eine gemeinnützige Organisation, die den Medien, Gesundheits- und Ernährungsfachleuten, Erziehern und meinungsbildenden Einrichtungen wissenschaftlich fundierte Informationen über Nahrungsmittelsicherheit und -qualität sowie Gesundheit und Ernährung auf eine für Konsumenten verständliche Weise liefert.

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