EUFIC can boost the impact of your project through a tailored communication strategy, and increase your chances to get funding from EU or internationally funded research project.
We leverage our resources for the benefit of the projects. Our website covers 5 languages. Each year 4 million people view our articles, infographics, videos, Q&As, leaflets, and reviews. Our publications reach 47,000 European stakeholders and our social media accounts have more than 100,000 followers across platforms.
EUFIC has extensive experience, having participated in 24 EU projects, in planning and running project outreach, coordination as well as conducting consumer research. Why not include EUFIC in your EU project proposal? Contact Matteo Sabini at matteo.sabini@eufic.org.
A well written and thought out communication plan can boost your project both in the submission stage but also in the outreach stage. We have extensive experience in tailoring the communications plan towards the project topic as well as the specific audiences of the project.
A brand is very important to create recognition of a project. A brand is an embodiment of the values and objectives of the project. It’s what people remember. We therefore put great importance on branding when setting up the communications channels for a project.
Our outreach portfolio is big. We do everything from producing articles and print material (leaflets, reports and brochures) via video and audio material to media work and social media management. We organise events and workshops as well as run our own training courses.
We take pride in our network of European stakeholders in the food and health arena, spanning academia, industry, European food and health stakeholders and policy makers, health professionals, media, and general public. For different projects, we set-up stakeholder advisory boards and facilitate stakeholder engagement throughout the project.
Measuring the reach of communication activities is as important as doing them. We have the appropriate monitoring structures already in place to track the impact of the project outreach activities.
We carry out consumer research to find out what motivates people. EUFIC’s in-house experts do so within the EU-funded projects, or apart, in collaboration with external academic experts and food industry. We also conduct desk research and run citizens’ juries.
This pan-european study seeked to explore and comprehend European consumers attitudes towards ‘free-from’ labels, by producing science-based consumer research on the awareness and interpretation of ‘free-from’ labelling terms, the healthfulness perception of products carrying ‘free-from’ labels, and the role of ‘free-from’ labels in food choice and purchasing behaviour.
Food processing are the methods and techniques that turn fresh foods into food products. A range of operations are used, including washing, chopping, pasteurising, freezing, packaging and the addition of ingredients, which may change the nutritional characteristics of a food.
There is growing demand by the public to be informed about the various impacts of food consumption, including effects on the environment, animal welfare and working conditions in developing countries. Information about these issues sometimes appears in the form of labels.
In a climate of obesity, the amount consumers eat is just as important as what is eaten. Nutrition information on food labels is a major way to encourage consumers to make healthier choices.
In order to help consumers make healthier choices, nutrition information, normally found on the back of food packages, has begun to appear on the front of food packages.
EUFIC’s mission is to provide science-based information on food to the media, health and nutrition professionals, educators, opinion leaders and consumers.
In 2003, EUFIC desk research revealed that a certain amount of consumer research is already available concerning consumer understanding of the nutrition label content and format.
The field of risk communication is going through a period of change. Evolving from misconceptions involving nuclear power plant crises, the area is now closely intertwined with food.