Personalised nutrition

Free versus fee-based personalised nutrition

05 May 2015

By comparing opinions of consumers based in the UK with those in Ireland, researchers have found that while people in both countries prefer services to be driven by their governments, only those in the UK expect a free service, at point of delivery. But, paying for advice may increase the motivation to stick to the service longer. The research is published as an open-access paper in the British Journal of Nutrition.

Researchers identify key personalised-nutrition business models and factors

03 November 2014

Personalised Nutrition Offerings (PNOs) have failed to gain a commercial foothold in the marketplace, researchers undertook a search and analysis of those available.

Personalised nutrition perceived positively by consumers

20 August 2013

Researchers from the Food4Me project have published findings about a consumer focus-group study to identify motivating factors toward personalised nutrition. Europeans generally understand the health benefits of personalised nutrition science...

Food supplements: Who needs them and when?

12 April 2013

There are numerous food supplements on the market, but whom are they for? When are they beneficial, ineffective or even harmful? In this article we explore the general recommendations on taking food supplements.

Seeking commercial survival: business models for personalised nutrition

11 June 2012

How can personalised nutrition become a reality? To illuminate a path to success, the authors explored potential business models to reveal their critical success and failure factors. 

Nutrition and the genome: A new chapter in health and disease

03 February 2003

Many potential benefits are expected from research into genes and how they function. Review current understanding of the structure and function of the human genome.