Science in the media

The media is an important source of information for the public. From university research findings to scientific journals and conferences, the media directly impacts the decisions of consumers including what they buy, eat and believe in terms of food. As information passes from researchers to press officers to journalists to the public and misinterpretation of messages can take place at any stage, accidentally or deliberately. Simple things like learning how to check sources and understanding some basic scientific concepts can help us identify which information to trust.


EUFIC 2017 Annual Conference - Trust in science in the post-fact era

03 October 2017

It’s been said that we have arrived at the 'post-fact' era. In this era, people are no longer convinced by lengthy arguments because the foundation of arguments is no longer based in facts but in emotion. This conference looked at how social media can influence public perception, how the post-fact era has influenced science journalism and science, and how different stakeholders could play a part in creating a new ‘fact era’.


Is a vegetarian diet twice as effective for weight loss as a conventional diet?

05 July 2017

Recent media headlines claim that a vegetarian diet may be twice as effective for weight loss compared to a conventional diet, according to a study by the Journal of the American College of Nutrition. However, media coverage does not account for study limitations, for instance adherence to the trial diets, or the health status of the participants.


Food and nutrition reporting in the media (ICN parallel symposium)

01 December 2013

The media is an important source that can influence public’s perception, attitudes and behaviours, including what people buy, eat, and believe about food. In the context of public health, journalists have an important role to play framing...


Reporting of dietary advice in UK national newspapers found to be unsatisfactory

01 December 2011

Dietary health claims made by newspapers are founded on insufficient evidence according to research published in the journal Public Understanding of Science.